Xerox Wins Wholesale Awards
Posted in NewsXerox, a company known mostly for the photocopiers has won heaps of awards in the first six months of FY-07 in the printing department. It has been recognised by the leading IT publications and test and research organisations around the world. It has amassed 127 awards into its kitty so far.
Testing organisations also praised Xerox's digital production systems. Better Buys for Business awarded the Xerox 4110 Enterprise Printing System, the Xerox Nuvera 100/120/144 EA Digital Production System and the DocuColor 8000AP Digital Press with 'Editor's Choice' designations. Additionally, the Xerox Nuvera 288 Digital Perfecting System took home the 'Best in Show' award in the monochrome digital printing equipment category at the On Demand tradeshow in April, and the DocuColor 260 Digtial Color Printer / Copier received an honourable mention in the Process Colour Digital Printing Equipment category.
During a hands-on review, Xerox Phaser 8560/N printer has received accolades from the editor-in-chief of Computer Shopper. He has been highly impressed with its high quality colour prints and the speed at which the outputs are obtained. He also praised the low cost per page maintained by Xerox which he terms as a crucial factor for consumers to go for it.
Xerox will showcase various award-winning offerings at several industry events during the remainder of 2007 including Photoshop World in Las Vegas, Graph Expo in Chicago, and Interface in Seattle.
With these many recognitions, there is no doubt that Xerox will emerge as one of the industry leaders in months / years to come. It will be interesting to see the marketing strategy to ebb out HP, Kodak and Canon out of the market.
via Graphic Repro