University Towns Top Nationwide Printing League

Ever wondered which UK towns printed the most? Well, we were certainly intrigued!

Driven by our thirst for knowledge, we delved into the data and discovered that it was university towns that were responsible for printing the most material.

London, which is home to 40 higher education institutions, tops the league followed by Durham, Manchester and Bristol.

Leeds, Liverpool and Glasgow also feature in the top ten compiled by the online printer and ink retailer from sales data since the start of the coronavirus outbreak.

Many of the nation’s 1.8million undergraduates have faced unprecedented disruption since returning to university last month – with much teaching now taking place virtually in order to stem the spread of coronavirus.

Yet despite this, the demand for printer ink is surging, with an increase in domestic sales of 15 per cent since the start of the pandemic in March.

In that period, Cartridge Save has shipped 100,000 more cartridges than during the same period last year – driving record sales of £9million.

Our Managing Director, Ian Cowley, commented: “As a nation, we’ve faced significant disruption this year, with students bearing much of the brunt of this.

“As we all adapt to new ways of working and learning – our analysis has discovered that university towns are where the nation now does most of its printing.

“We understand that heading out for ink supplies can be a cause of concern which is why you can rely on Cartridge Save for safe and reliable delivery of high-quality cartridges direct to your door. 

“Our cartridges offer savings of up to 45% for our customers, whether undergraduates, home-workers or home-schoolers.”

Pandemic Ink Cartridge Sales

Rank City Cartridge sales March to October 2020
1. London 539,520
2. Durham 92,720
3. Manchester 91,360
4. Bristol 87,840
5. Nottingham 75,180
6. Birmingham 67,760
7. Glasgow 63,300
8. Leeds 59,460
9. Liverpool 48,100
10. Leicester 47,700

Estimated nationwide figures derived from Cartridge Save sales data between March and October during which period GfK estimates Cartridge Save market share to be five per cent.