Photography research

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2016 Digital Photography Research

Download our 2016 digital photography research.


Our survey based on 2,000 British people has uncovered some really surprising facts and figures. A few headlines:

–┬áseven in 10 adults risk losing a lifetime of memories if a device is lost or fails.

– 69 per cent now store ALL their photos on computers, tablets and phones

– the average adult taking 440 photos per year, equating to more than one a day


We’ve also got the data broken down by region and age and there are some really interesting regional trends.


Click the download button below to access the raw data.

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